AGM - Marketing Analytics - #1435112

Vodafone Idea

Date: Nov 24, 2022
City: Lucknow
Contract type: Full time
Work schedule: Full day
Vodafone Idea
Job Req ID: 39615

Location: Lucknow, IN

Function: Marketing/Digital


Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India’s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly ‘Digital India’ by enabling millions of citizens to connect and build a better tomorrow. The Company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The Company is listed on National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India.


Marketing Analytics –TM/ AGM - Marketing Analytics

Job Level/ Designation


Function / Department




Job Purpose

  • Analytics support to Marketing team

  • Performance dash-boarding and insight sharing with Circle Leadership team

  • Lead the MIS team of Marketing

Key Result Areas/ Accountabilities

  • Daily KPI Dash-boarding & trend Analysis

  • Critical MIS generation & Marketing Reporting

  • Product Analysis

  • SPOC for circle MIS to be shared with Zones

  • Collation of Information from cross functional teams

  • Interaction with the Corporate team

  • Data Base Management

  • Work on various Predictive Models to design campaigns with Product team

  • Culling out promotional base for various campaign

  • Ensuring correct input is fed in the system for accurate reporting

Core Competencies, Knowledge, Experience

  • Hands on Experience of SQL, MS ACCESS, Excel

  • Ability to do number crunching

  • Dig Deep into data base & work on multiple data sources

  • Throw Insights basis trends & analytics

  • KPI Tracking & MIS

  • Work with Cross functional teams to assimilate data points & dash-boarding

  • Automate daily delivery reports for management reporting

  • Team Player, should be able to work in a complicated environment & with a problem solving approach

Must have technical / professional qualifications

  • Graduate / Post Graduate with certification in software development / MCA/BCA

  • Excellent Understanding of SQL, MS Access & other reporting tools

Vodafone Idea Limited (formerly Idea Cellular Limited)
An Aditya Birla Group & Vodafone partnership

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